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WATCH: Baz Luhrmann’s New Erdem X H&M Short Film Is Gorgeous


By Jennifer McShane
25th Oct 2017
WATCH: Baz Luhrmann’s New Erdem X H&M Short Film Is Gorgeous

Director Baz Luhrmann is a visionary. From Romeo and Juliet, to The Great Gatsby and Moulin Rouge, here is a filmmaker that knows how to tell a story through, clothing, costume and music. So it makes sense that one would hire such a tour de force to set the vision behind the collaboration between Erdem and H&M in the form of a beautiful new short film.

Baz Luhrmann’s film for ERDEM x H&M is set in a mysterious country mansion where it is “always spring”. The house is like its own private world, which is always filled with flowers, influenced by ERDEM’s celebrated floral prints. When young friends come to stay, a magnetic love triangle begins, in the film starring upcoming actors Tom Rhys Harries, Hero Fiennes Tiffin and Ruby Dagnall.

They are joined by actress Harriet Walter, as well as supermodels Saskia de Brauw, Imaan Hammam, Grace Hartzel, Fernando Cabral, Neels Visser and Tony Ward. Throughout, Baz used pieces from the ERDEM x H&M collection to define the characters and propel the narrative, while the new track by Years & Years captures an ethereal mood.

Director Baz Luhrmann working behind the scenes

“I wanted the film to be like a whole movie. It’s a very modern love story, set in a country house that is full of its own secrets and it’s like a metaphor for our times – it’s harsh out there in the world, but in here, the things that really matter keep growing in an eternal spring,” said Luhrmann of the project.

Watch it above.

The ERDEM x H&M collection will be available in selected H&M stores, as well as online at hm.com, from 2nd November 2017.