Meghan Markle and Prince Harry had no choice but to go on Oprah

Jennifer McShane

This Sandymount home with stylish interiors is on the market for €1.3 million

Megan Burns

Amanda Gorman: ‘One day you’re called an icon, the next day, a threat’

Jennifer McShane

Sneak peek: Stylist Sarah Rickard on how to wear the Simone Rocha x H&M collection

Lauren Heskin

Screen time has exploded in our household during lockdown. How worried should I be?

Amanda Cassidy

Limerick’s Spice Vintage shop owner Grace Collier on how she’s beating the Covid business odds

Erin Lindsay

5 non-fiction podcast miniseries to get stuck into (that aren’t news or true crime)

Lauren Heskin

Sunday baking: Pecan cinnamon rolls

Meg Walker

Sofia Vergara finally wins battle with ex over embryos

Jennifer McShane

Image / Fashion

Jane Birkin Is At War With The Birkin Bag

by Jeanne Sutton
29th Jul 2015

This may be a fashion fight for the ages – Jane Birkin has asked Herm’s to remove her name from their iconic handbag that they named after the singer and actress, who is beloved as much in France as her native Britain.

For 31 years, Birkin has been the namesake of the rectangular handbag, one of the most sought after and expensive luxury bags on the market. The bag retails at tens of thousands, and vintage editions fetch far more.

However, it looks like Birkin versus Birkin is set to kick off. Yesterday animal rights activists PETA announced that Birkin was requesting Herm’s change the name of their crocodile skin bag. Apparently Birkin recently learned about how the leather is produced and is uncomfortable being associated with such practices. According to, PETA have alleged that the factory where the alligator and crocodile skin is sourced employs inhumane practices.

405407 11: French actress Jane Birkin and an unidentified companion arrive for the opening ceremony at the 55th International Film Festival May 15, 2002 in Cannes, France. Twenty-two films are competing for the prestigious Palme d''Or prize at the film jamboree on the French Riviera. (Photo by Pascal Le Segretain/Getty Images)

Here’s her statement:

?Having been alerted to the cruel practices endured by crocodiles during their slaughter for the production of Herm’s bags carrying my name?I have asked Herm’s Group to rename the Birkin until better practices responding to international norms can be implemented for the production of this bag.?

While PETA did a victory dance (‘soon, no one will want to be caught dead carrying one, and animal advocates will then breathe a sigh of relief?), Herm’s made the following statement, making it clear that they take Jane’s concerns seriously:

?Jane Birkin has expressed her concerns regarding practices for slaughtering crocodiles. Her comments do not in any way influence the friendship and confidence that we have shared for many years. Herm’s respects and shares her emotions and was also shocked by the images recently broadcast.

An investigation is underway at the Texas farm which was implicated in the video. Any breach of rules will be rectified and sanctioned. Herm’s specifies that this farm does not belong to them and that the crocodile skins supplied are not used for the fabrication of Birkin bags.

Herm’s imposes on its partners the highest standards in the ethical treatment of crocodiles. For more than 10 years, we have organized monthly visits to our suppliers. We control their practices and their conformity with slaughter standards established by veterinary experts and by the Fish and Wildlife (a federal American organization for the protection of nature) and with the rules established under the aegis of the U.N.O, by the Washington Convention of 1973 which defines the protection of endangered species.?

Between this and Topshop’s response to that mannequin, corporate governance in the fashion industry is stepping up its game. And now we wait to see how the original?Birkin decides to proceed…



Also Read

Vibrant beaded jewellery is the joy-giving boost your WFH wardrobe needs

By Holly O'Neill

what's on tonight
Chanel’s new podcast and the most-anticipated novel of 2021: What’s on tonight, Wednesday, January 20

Wondering what to do with yourself? Hotly anticipated new books,...

By Lauren Heskin

ShareJoy: ‘At the end of the day, this is all about the love of a mother for their daughter’

By Jennifer McShane

Fashion Week
What does the future of Fashion Week look like?

New York Fashion has just ended. Did you even know it was happening this year? NYC-based fashion editor Freya Drohan reports on the state of runway in 2021.

By Freya Drohan

Irish linen a key feature of this sustainable Irish fashion brand

Four Threads is a sustainable Irish brand that is producing...

By Marie Kelly

The Irish fashion set on their ride or die denim

A certain fictional fashion savant once said, “You’re always looking...

By Freya Drohan

Baseball caps are back in fashion and ready to hide your roots

Wear a baseball cap with absolutely everything; they're easy to pull off and they're a runway-approved saviour of your roots.

By Holly O'Neill

The future of luxury: Will Covid-19 change fashion forever?

If luxury-goods companies are to survive, they must take swift action to shape their digital future, writes Ashley McDonnell

By Ashley McDonnell