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Image / Beauty

Dyson changed the hair game four years ago today. Here’s why we love the Supersonic Hair Dryer

27th Apr 2020

Who knew one hot tool could revolutionise the hair game? James Dyson did… 

When Dyson announced it was entering the beauty business back in 2016, we were skeptical. We didn’t really associate vacuuming our homes with keeping our tresses in check.

But then we got our hands on the mighty Dyson Supersonic Hair Dryer — initially launched in April 2016 — and our lives were changed, changed utterly, because for the first time, we could dry and style our hair at the same time.

In the four years that have passed since the Supersonic launched, Dyson has since upgraded the hairdryer with multiple must-have add-ons, and added an Airwrap Styler and Corrale straightener to the hot tools collection.

It’s oh so quiet…

If you’re in a house share — and what millennial isn’t in 2020? — you know how difficult it can be when you and your housemates are on different schedules. There is always someone who needs to blow dry their hair at midnight while you’re trying to get your beauty sleep. The team at Dyson developed an axial flow impeller inside the Supersonic’s motor which simplifies the pathway of the air. In short — it makes no noise.

Because of clever technology which puts the motor inside the handle, acoustic silencers mean you and your housemates can dry your hair at any time of the day and night and not disturb anyone.

It’s good for you

Well, it’s good for your barnet. The Dyson Supersonic will never reach the extreme temperatures that other hair dryers do thanks to its intelligent heat control. A glass bead thermistor measures the temperature 20 times a second and transmits this data to the microprocessor, which intelligently controls the patented double-stacked heating element. You should see improved smoothness after prolonged use compared to traditional hair dryers.


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It’s fast

The Dyson Supersonic dries and styles your hair faster than traditional hair dryers. Thanks to its technology which creates a focused jet of air, angled at 20° for controlled and precise use, you can dry and style your hair at the same time. No more excuses of being late!

It’s Kardashian hair stylist-approved

Hair stylist to the Kardashians and Jenners, Jen Atkin, has been a Dyson ambassador for four years. As told to IMAGE, Jen uses the Supersonic’s Wide Tooth Comb on curly hair to stretch out and smooth curls and coils.

It keeps reinventing

Dyson really did revolutionise the hair game with the Supersonic, and it doesn’t stop there. This year, Dyson upgraded the Supersonic to add on a vented round brush, detangling comb, a smoothing nozzle, styling concentrator and diffuser. And if you want to complete your collection, the Dyson Corrale — which is the company’s first cordless hot tool — is also available now (and is also Jen Atkin-approved).

For more on the Dyson Supersonic, click here.

For more on Dyson’s latest hair care product launches, click here

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