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Team IMAGE share their favourite haircare products
Team IMAGE share their favourite haircare products

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In Her Shoes: Personal stylist Viorica Caraus on real life rhythms and finding balance

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Here’s a step by step guide to achieving a salon worthy blowdry at home
Here’s a step by step guide to achieving a salon worthy blowdry at home

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Peek inside this Killiney home with views of the Sugarloaf and Howth Head
Peek inside this Killiney home with views of the Sugarloaf and Howth Head

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12 of the best events happening around Ireland this weekend
12 of the best events happening around Ireland this weekend

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Brooke & Shoals founder Alison Banton on success, scents and trusting yourself

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This tiny house in Leitrim took just €25,000 – and 50 days – to build
This tiny house in Leitrim took just €25,000 – and 50 days – to build

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Image / Fashion

15 Pieces To Love From The Brand New H&M Range


By Jennifer McShane
05th Sep 2017
15 Pieces To Love From The Brand New H&M Range

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Arket, the new sister brand of H&M, has revealed its?first collection, finally available to buy online. Think versatile?every day; key pieces you can mix and match and wear comfortably for the AW season (and the pricing is so reasonable you likely will want to wear the clothing every day).

So far, the chic-yet-relaxed knitwear is making us yearn for the cold, while the elegant tailoring, dresses, and skirts are all you need to update your workwear for autumn. ?Combined with the minimalist, classic shirts – with a twist, think wide cuffs and voluminous’sleeves – it’s a step up from standard day wear.

Slightly more expensive than H&M – with prices ranging from around €39 to over €100 – yet marginally cheaper than COS, the entire range is perfect for going back to basics this season.

We’ll take everything.

You can shop?online?now – the in-store launches will begin to roll out in the UK first, followed by Europe.

Browse some of our top picks in the gallery above.