Add some colour to your living room with these punchy cushion designs
Add some colour to your living room with these punchy cushion designs

Megan Burns

Five perfect matte lipsticks that your mask won’t budge
Five perfect matte lipsticks that your mask won’t budge

Holly O'Neill

Slightly Christmassy movies that are totally acceptable to watch before Halloween
Slightly Christmassy movies that are totally acceptable to watch before Halloween

Lauren Heskin

This Glenageary home with a charming double-height extension is on the market for €1.875 million
This Glenageary home with a charming double-height extension is on the market for €1.875 million

Megan Burns

Surrogacy: ‘As soon as I lay a foot on Irish soil I become a legal stranger to my son’
Surrogacy: ‘As soon as I lay a foot on Irish soil I become a legal...

Amanda Cassidy

Cuffing season is upon and singletons need to know what to look out for
Cuffing season is upon and singletons need to know what to look out for

Christina McLoughlin

Children are becoming less resilient and it is because of our parenting style
Children are becoming less resilient and it is because of our parenting style

Amanda Cassidy

These 4 Sofia Coppola films are the dreamy escapism we need right now
These 4 Sofia Coppola films are the dreamy escapism we need right now

Jennifer McShane

Am I supposed to feel joy over a PowerPoint presentation?
Am I supposed to feel joy over a PowerPoint presentation?

Esther O'Moore Donohoe

Nowstalgia: beauty’s most forward-thinking trend? Looking back
Nowstalgia: beauty’s most forward-thinking trend? Looking back

Holly O'Neill

Image / Beauty

H&M launches a new luxurious fragrance collection


by Holly O'Neill
16th Aug 2018
H&M launches a new luxurious fragrance collection

In 2015, H&M expanded their offerings from clothing and homeware and added in beauty, and last year they expanded their already wide-ranging assortment of make-up, body care, haircare and beauty tools to catch the clean beauty craze with the Conscious range, created with certified organic, sustainably produced, innovative products; think aluminium-free roll-on deodorant and pre-shampoo hair oil.

From today, H&M have released the latest instalment to their beauty range: 25 scents created in collaboration with Givaudan, one of the world’s leading perfume houses.  Each of the fragrances was created through a collaboration between the in-house H&M team and the perfumers Olivier Pescheux and Nisrine Grillié from Givaudan – Pescheux is a world-renowned and award-winning perfumer and Grillié is a young rising star in the fragrance world.

The wardrobe of fragrances is available in store and online from today, with the 25 scents created in three different groups – singles, The Reveries and The Essences.

The single note fragrances come in ten scents around one note, like pear, chocolate and vanilla, which can be played around with and worn together to create a bespoke signature scent.

The single notes

The more contemporary blends, called The Reveries, are a family of ten different blends that tell a story with names and scents that refer to memories and moments in life; names include Freewheeling, Sparks Will Fly and Above the Clouds and come in Eau de Toilette and body mists.

The Reveries body mists

The five different perfumes called The Essences are more nuanced and complex and as close to a luxury fragrance as you can get with a H&M price tag. The five fragrances refer to the ingredients, which were used in their finest quality, like rose, sandalwood and patchouli. The Essences are available in both Eau de Parfum and as a roll-on perfume oil for pockets and teeny clutch bags.

READ MORE: Michelle Feeney of Floral Street on motivation, menopause and work/life balance

The Essences

All fragrances range between €4.99 and €24.99 and are available in H&M instore and online from today.

Also Read

H&M launches a new luxurious fragrance collection
BEAUTY
Here’s exactly what to look for in your eye cream depending on your issue

The face seems to be like a merry-go-round for trends, with every feature getting its time to shine. Right now,...

By Melanie Morris

H&M launches a new luxurious fragrance collection
BEAUTY
Eight simple rules for learning how to get the hair you want

Melanie Morris shares eight simples rules to learning how to achieve the hair you’ve always wanted. Listen Listen to your...

By Melanie Morris

H&M launches a new luxurious fragrance collection
BEAUTY
Glossier Universal Pro-Retinol fixes everything you hate about retinol

Glossier retinol is here.

By Holly O'Neill

H&M launches a new luxurious fragrance collection
BEAUTY
The tragedy of Linda Evangelista’s story has nothing to do with botched surgery

Linda Evangelista telling us that no longer feeling beautiful has “destroyed (her) livelihood” and the sentiment that she deserves it...

By Holly O'Neill

H&M launches a new luxurious fragrance collection
BEAUTY
The greatest under-eye masks for dark circles and de-puffing tired eyes

Itchy eyes from allergies? Stick these under-eye masks in the fridge for instant soothing. These are the greatest under-eye masks...

By Holly O'Neill

H&M launches a new luxurious fragrance collection
BEAUTY
This €12 conditioner is like lipgloss for your hair

In just eight seconds, hair is sealed with a glossy shine with this new miraculous conditioner. I know. Every conditioner...

By Holly O'Neill

H&M launches a new luxurious fragrance collection
BEAUTY
5 cult beauty staples you need for a post-lockdown upgrade

Ready to streamline your post-lockdown beauty routine in a minimal selection of hard-working beauty heavy-hitters? A lipstick-balm hybrid, powerful skincare...

By IMAGE