The new ghd pink collection donates to the Irish Cancer Society
The new ghd pink collection donates to the Irish Cancer Society

Holly O'Neill

7 homes for sale in Ireland that are RIGHT on the water
7 homes for sale in Ireland that are RIGHT on the water

Lauren Heskin

Ask The Expert: Surrogacy in Ireland – legally, what do I need to know?
Ask The Expert: Surrogacy in Ireland – legally, what do I need to know?

Karen Tobin

‘When your business is in design, good camera quality is essential’: Siobhan Lam on running interiors business April and the Bear
‘When your business is in design, good camera quality is essential’: Siobhan Lam on running...

Lauren Heskin

‘Comparing women and men’s sport goes against the spirit of, well, sport’
‘Comparing women and men’s sport goes against the spirit of, well, sport’

Edaein OConnell

6 steps to improve your gut health, according to a gastroenterologist
6 steps to improve your gut health, according to a gastroenterologist

IMAGE

Tokyo controversies: It’s 2021, why can’t the Olympics get it right?
Tokyo controversies: It’s 2021, why can’t the Olympics get it right?

Sarah Finnan

Tokyo 2020: When the Irish Olympic team are competing and how to watch them
Tokyo 2020: When the Irish Olympic team are competing and how to watch them

Sarah Finnan

‘Love Island’ is finally love islanding and last night’s episode was full of drama
‘Love Island’ is finally love islanding and last night’s episode was full of drama

Sarah Finnan

Glossier Solar Paint is your cheat for natural sun-kissed skin
Glossier Solar Paint is your cheat for natural sun-kissed skin

Holly O'Neill

Image / Style / Fashion / Shopping

Hunza G, the celebrity-favourite swimwear, has landed in Ireland


by Holly O'Neill
14th Jun 2021

Read time: 2 minutes

Hunza G, the crinkled swimwear beloved by Hailey Bieber, Kim Kardashian, Rosie Huntington-Whiteley and more has landed in Ireland.

Swimwear shopping online seems unrealistic when swimwear shopping in person is such a mammoth task. It’s impossible to find something that even fits adequately, let alone something without tassels and beads and diamantes hanging out of it. Even if you do find something that sits right, it’s hard to find swimwear that isn’t patterned for a toddler, that snaps back, that won’t wrinkle or sag or fade in the sunlight, and that doesn’t have cups that float to the surface the moment you get in the sea.

This seemingly impractical level of needs for our swimwear is the reason why Hunza G has remained such a popular swimwear brand over the last few years. Even at an expensive price tag, the seersucker swimwear continues to sell out thanks to its innovative fabric. It’s a one-size-fits-most knitted lycra and elastane combination that moulds to your body, no matter if you’re different sizes on the top or the bottom. It’s a thick, flattering material that holds everything together, so you’ll never have to worry about whether you’re still contained in your swimwear or if you’ve been flashing without realizing.

The Hunza G crinkle-stretch fabric has been imitated repeatedly by high street stores but never with the same success, as its the creativity of the fabric that makes it so flattering and stretchy – you can even wear it with a baby bump and post-baby, the material will continue to adapt to your shape. Now, the one-size scrunch-fabric swimwear that not only fits but also flatters has landed to us in Ireland, in Brown Thomas.

Where Hunza G falls down is in sizing. The one-size-fits-most mantra is not currently suitable for plus-size women, with swimsuits and bikinis only fitting in a UK size 6 to size 14 – 16. Creative Director Georgiana Huddart told The Guardian in 2019 that she planned to introduce a version to fit up to a size 20 in 2020, but so far the sizes remain the same.

Hunza, a British designed and produced brand, was launched originally in 1984 and became well-known for the mini dress worn by Julia Roberts in Pretty Woman. The dress was re-launched 30 years later, but today it’s the swimwear that’s most well known. When Rosie Huntington-Whiteley posted her stone coloured swimsuit while on holiday in Italy last year, the brand’s website crashed due from overdemand and the swimsuit immediately sold out. Other celebrity fans include Emily Ratajkowski, Kim Kardashian, Alexa Chung, Dua Lipa, Rihanna, Suki Waterhouse, Holly Willoughby and Hailey Bieber.

Shop the collection at Brown Thomas below.

Photography by @rosiehw and @haileybieber. 

We may earn a commission if you buy something from any affiliate links on our site.

Also Read

premium HEALTH & WELLNESS, FASHION
I don’t know who needs to read this, but wear the damn shorts

Gillian Roddy posted a photo of herself in her “shorts normally reserved for the privacy of the garden” because she...

By Gillian Roddie

Marianne Smyth
FASHION, SHOPPING
Marianne Smyth, aka @smythsisters, picks 42 summer staples

Meet IMAGE.ie's new fashion columnist, Marianne Smyth, aka @smythsisters.

By Holly O'Neill

shopping
FASHION, SUSTAINABLE STYLE
I went a whole year without shopping and it was a complete eye-opener

A year of no clothes shopping sounded so completely insurmountable to Sophie White that initially, all she had planned to...

By Sophie White

BEAUTY
Cream bronzers are a simple summer staple for sun-kissed skin

Sheer, seamless, buildable and foolproof – swap your powder for cream bronzers for a sunkissed glow that’s at one with...

By Holly O'Neill

Cruella
BEAUTY
‘Cruella’ make-up artist on the making of a punk rock Cruella

Cruella has had a dramatic make-over and MAC have distilled the essence of Disney’s most notoriously fashionable villain into one...

By Holly O'Neill

Rixo
SHOPPING
Hailey Bieber’s Rixo dress gave us the shopping itch, so here are 12 others we love

The queen of cool, anything Hailey Bieber-approved immediately goes straight to the top of our wish list – Rixo dress...

By Sarah Finnan

Arnotts
CULTURE, FASHION
Arnotts to exhibit iconic fashion worn by Princess Diana, Audrey Hepburn, Marilyn Monroe and more

This June, a showcase of some of the most famous fashion pieces worn by celebrated style icons like Princess Diana,...

By Holly O'Neill

Victoria Beckham
FASHION
This is why Victoria Beckham is cutting her prices by 40%

Victoria Beckham is about to get a lot cheaper, as Vb is looking to “future-proof” her brand by reducing the...

By Holly O'Neill

BEAUTY
A dermatologist’s guide to SPF: What you should be looking for on your sunscreen label

When applying SPF, there are a few essential factors that help provide full coverage, including the right amount, application and...

By Shayna Sappington