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Jonas Clason Of ATP Atelier Shares His Shoe Rules


by Olivia Keating
19th May 2016

ATP Atelier is an Italian luxury footwear brand that specialises in hand-made leather shoes and accessories. Combining contemporary design with a raw artistic sensibility, they offer stylish everyday summer-chic options in a variety of go-with-everything colour.

Here, co-founder Jonas Clason reveals his shoe rules and top tips for walking in high-heels?

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Top three shoe rules?

Use them to:

1. Dress up the everyday look

2. Dress down the formal

3. Invest in quality and take good care of them for lasting beauty.

Who would you most like to see wearing your shoes?

Lea Seydoux

PARIS, FRANCE - MARCH 06: Lea Seydoux attends the Louis Vuitton Fall/Winter 2013 Ready-to-Wear show as part of Paris Fashion Week on March 6, 2013 in Paris, France. (Photo by Pascal Le Segretain/Getty Images)

What is your favourite shoe of the season?

Farah, block heeled low booties with a slanted wrist line.

Is there anything you’d like to see more of in shoe design?

Less short trends, more personality and quality in product, leathers and design.

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How important is colour when it comes to accessorising?

It’s all up to the wearer. ATP always has black in different leathers as vegetable dyed vacchetta, suede or printed snake as a core offer but seasonal colours are a must to brighten up the total look. The person buying shoes or bags might want to think in the same way. In general, we believe in low-key, sophisticated colours.

What’s your favourite decade for fashion and art?

The 1930’s has always been interesting from a women’s fashion perspective and for the art.

Who is the ATP Atelier Muse?

Sidonie Gabrielle, Colette and Charlotte Gainsbourg

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Top tip for walking in heels?

Practice and start with lower ones before moving to 5-inch stilettos. With that said, you can make it easier for yourself by investing in quality shoes that are well balanced.

What style star has the most covetable collection of heels?

Unfortunately, we have never seen her collection of heels but based on her looks in general and her acting in particularly it might be Swedish actress Alicia Vikander.

attends the "Manus x Machina: Fashion In An Age Of Technology" Costume Institute Gala at Metropolitan Museum of Art on May 2, 2016 in New York City.

Most iconic shoe moment?

Anything made by Mr Yves Saint Laurent.