18th Jun 2020
Expect to see a lot more redheads this summer
I think a combination quarantine diet of redheads in pop culture, including Florence and the Machine, rewatching Shiv on Succession, reading Grace Coddington, seeing Charlotte Tilbury on Zoom and being inspired by Samantha Barry’s documentary has made me, for the first time, reconsider my decade-long dedication to blonde.
View this post on Instagram
A combination of ennui in lockdown life and perhaps a similar pop culture diet, plus Dua Lipa’s latest at-home hair dye experiment would seem to have influenced the rest of us to think the same – Google has reported a 100 per cent rise in searches for red hair colour in the past couple of months.
Jeremy Scott SS20
Red wigs and details have been a popular focus of beauty looks on the catwalks in recent seasons, with acid-hued orange intergalactic sci-fi wigs at Jeremy Scott spring/summer 2020, red and orange streaks drawn in painterly pops into low buns at Moschino spring/summer 2020 and high-vis jolts of light-reflecting red at Alexander McQueen’s autumn/winter 2020 runway.
Alexander McQueen AW20
“Red is the forgotten colour of every season,” says colourist Josh Wood (who created the Alexander McQueen look) to Vogue. “Look back through history and you’ll notice that many of the famous redheads are passionate about being so – they’ve got some guts.”
“Red hair is all about attitude, and right now people want to express themselves more than ever before. There is a redhead in everybody, as long as you work around whether you are a cool red or a warm red,” advises Wood.
Related: Grace Coddington shares how she keeps her red hair vibrant in lockdown
Photography by Jason Lloyd Evans.
Read more: Chanel’s make-up maverick Lucia Pica shares her key to glowy skin
Read more: Blowdry creams and serums that make drying your hair simple
Read more: Charlotte Tilbury’s Magic Cream now comes in a lighter formula
Apart from the six-week check-up with our GP after birth and unless you’ve had complications, there is little support for...
Cruella has had a dramatic make-over and MAC have distilled the essence of Disney’s most notoriously fashionable villain into one...
Ready to streamline your post-lockdown beauty routine in a minimal selection of hard-working beauty heavy-hitters? A lipstick-balm hybrid, powerful skincare...
Screenshot these joyful mismatched rainbow nails for your next salon visit or lose a few hours attempting nail art this...
Take it from the pros. Do you ever see someone with really great brows and wonder, how? Being nosy about...
‘It leaves me refreshed and radiant’Model and TV presenter Tess Daly is known for her gorgeous glow – something she...