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Merch from Irish artists to shop now and show your support

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Irish Design Spotlight: MNW Design
Irish Design Spotlight: MNW Design

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Meet Virtue Shine, the designer behind the vivacious and vibrant Emerald & Wax
Meet Virtue Shine, the designer behind the vivacious and vibrant Emerald & Wax

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My Life in Culture: Violinist Gwendolyn Masin

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Meet IMAGE staffer Megan Burns, hockey player and editorial powerhouse
Meet IMAGE staffer Megan Burns, hockey player and editorial powerhouse

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The top tech investments to help keep your life on track

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This charming Cork cottage is on the market for €450,000
This charming Cork cottage is on the market for €450,000

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Social Pictures: Jameson’s tenniscore summer soirée
Social Pictures: Jameson’s tenniscore summer soirée

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5 inspiring self-help books that will change your life
5 inspiring self-help books that will change your life

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Image / Self / Parenthood
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SELF

Social media and motherhood: ‘Depending on the internet rabbit hole, I am not earth mother enough, not city-cool-mother enough. Not mama enough. Not enough.’


by Mairead Heffron
12th Nov 2021

Unsplash

Comparison is the thief of joy, particularly when it comes to the momfluencers that splash across our feeds. But despite knowing how performative they are, why do we continue to punish ourselves?

I’m in bed at 11pm, wide awake, immersed in the Insta-life of a former ballerina-turned- rancher who pirouettes, smiling, through her life as a mom to six children on their farm in Utah. I was sucked in by a reel of Hannah and her stetson-wearing husband dancing in the middle of a country road against a mountainous backdrop and now I’m wondering why I’m not as happy as they appear to be with the rustic...

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