The most inspiring quotes from our IMAGE PwC Businesswoman of the Year 2025 winners
The most inspiring quotes from our IMAGE PwC Businesswoman of the Year 2025 winners

IMAGE

A look back at the Irish style at the Met Gala last year
A look back at the Irish style at the Met Gala last year

IMAGE

Real Weddings: Robert and Megan’s medieval castle wedding in Co. Kildare
Real Weddings: Robert and Megan’s medieval castle wedding in Co. Kildare

Sarah Finnan

Beyond Flexible: Mother Pukka’s call for an ‘Inclusive’ work revolution
Beyond Flexible: Mother Pukka’s call for an ‘Inclusive’ work revolution

Dominique McMullan

Boxing coach Issy O’Neill shares how she powers through her busy days
Boxing coach Issy O’Neill shares how she powers through her busy days

Megan Burns

WIN two weekend tickets to WellFest 2025
WIN two weekend tickets to WellFest 2025

IMAGE

What the IMAGE staffers are reading right now
What the IMAGE staffers are reading right now

Sarah Gill

Gavin Drea: My Life in Culture
Gavin Drea: My Life in Culture

Gavin Drea

Page Turners: ‘Fun and Games’ author John Patrick McHugh
Page Turners: ‘Fun and Games’ author John Patrick McHugh

Sarah Gill

May 2025: The best of streaming, TV and cinema this month
May 2025: The best of streaming, TV and cinema this month

Edaein OConnell

Image / Living / Food & Drink
Sponsored

Love fruity, hard seltzer? The Pure Piraña van is giving away free drinks around the country

Sponsored By

By IMAGE
06th Aug 2021
Sponsored By
Love fruity, hard seltzer? The Pure Piraña van is giving away free drinks around the country

Hard seltzer has been the drink of the summer and Heineken’s new Pure Piraña is no exception.

Surviving a heat wave in Ireland is no easy feat – but it does give us a glorious excuse to enjoy the outdoors.

This summer, hard seltzers have been the popular drink of choice. Their cool and fruity taste makes for the perfect refreshment on a hot day.

First, there was White Claw. Now, Heineken has launched their own sparkly seltzer line called Pure Piraña that’s low in calories and available in three delicious flavours.

Pure Piraña

Enjoy Pure Piraña responsibly

Pure Piraña’s uniqueness lies in its simplicity. It’s crafted with purified sparkling water, 4.5 per cent alcohol and a hint of natural fruit flavour.

And, unlike other seltzers, it’s not too sweet. The drinks are low in sugar and just 92 calories per serving.

So, whether you’re taking off for a weekend staycation or settling in for a Love Island marathon, Pure Piraña pairs perfectly with whatever you have planned.

It’s available in three tasty flavours: Lemon Lime, Red Berries and Grapefruit. 

Reel in the summer

“We are so excited to bring this social brand to life in an exciting way – because truly, when have we ever deserved a really amazing summer more than now?” says Heinekin’s Caoimhe Henderson. 

“We’ve got a lot of exciting things happening across the summer to give our consumers a chance to ‘hook’ some Pure Piraña refreshment. 

“Summer sees our Piraña Van take to the roads – delivering instant refreshment and amazing Reel in The Summer kits to lucky fans around the country.”

Reel in The Summer kits include everything you need to elevate your backyard BBQ or garden party, from picnic tables to firepits.

To enter for your chance to win one, just DM @purepirana_ire for the chance to receive a visit from the Pure Piraña Van. 


To shop the Pure Piraña range, visit your local Tesco. Enjoy responsibly.