17th Dec 2015
River Island are launching RI Plus – a plus size collection in sizes 18-24.
The 75-piece plus size collection will extend the size offering of selected core and main fashion styles. The collection will offer everything from party dresses to workwear and will be available online and in stores from early March of next year.
“We’re excited about giving great fashion to more women, we feel this is the right time for the brand to expand our size range offering,” says Marketing Director Josie Roscop. “Ultimately it’s about fashion and being more inclusive.”
Candice Huffine, the first plus size model to appear in the Pirelli calendar and cover star of Italian Vogue?is set to front the collection. Candice (pictured in a sketch of a look from the collection above) had nothing but praise for River Island’s decision to maintain the latest trends and their cult core classics (such as the Molly stretch skinny jeans) in their extended size offerings.
“The fact that River Island is extending their sizing while staying true to their brand is perfection,” Huffine said. “It’s clear that they have thought about a curvy woman’s body and designed accordingly, while giving her exactly what can be found on the high street at any other size. A plus-size collection doesn’t need to be made totally different, it just needs to be made to fit.”
RI Plus for River Island will be available online and in selected stores from March 2016 with prices ranging from €8 to €110.
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