Shop Irish this Christmas: Meet Bronwyn Thomson from Sandymount’s favourite gift shop
Shop Irish this Christmas: Meet Bronwyn Thomson from Sandymount’s favourite gift shop

Lauren Heskin

A gynaecologist asked women to redesign his office and the responses are amazing
A gynaecologist asked women to redesign his office and the responses are amazing

Sarah Finnan

Your party season beauty kit, from red lipstick to shiny hair
Your party season beauty kit, from red lipstick to shiny hair

Holly O'Neill

Michael Sheen is now a ‘not-for-profit actor’ after selling 2 of his houses for charity
Michael Sheen is now a ‘not-for-profit actor’ after selling 2 of his houses for charity

Sarah Finnan

‘I was a child who received a Christmas shoebox. This is what it meant to me’
‘I was a child who received a Christmas shoebox. This is what it meant to...

Amanda Cassidy

Keep your pearly whites shining bright this party season
Keep your pearly whites shining bright this party season

Sarah Finnan

Shop Irish this Christmas: Meet Margaret O’Rourke, jeweller and owner of MoMuse
Shop Irish this Christmas: Meet Margaret O’Rourke, jeweller and owner of MoMuse

Lauren Heskin

How to approach the Santa reveal for suspicious minds (without losing the Christmas magic)
How to approach the Santa reveal for suspicious minds (without losing the Christmas magic)

Amanda Cassidy

Chris Noth weighs in on Kim Cattrall’s falling out with SJP
Chris Noth weighs in on Kim Cattrall’s falling out with SJP

Sarah Finnan

Some important tips from Met Eireann as the eye of Storm Barra hits
Some important tips from Met Eireann as the eye of Storm Barra hits

Sarah Finnan

Image / Beauty

IMAGE Exclusive: Star Wars Joins Max Factor For Incredible Make-Up Collection


By IMAGE
13th Aug 2015

Max Factor StormTrooper inspired by Star Wars created by Pat McGrath

IMAGE Exclusive: Star Wars Joins Max Factor For Incredible Make-Up Collection

This is hands down the coolest beauty news we’ve heard all week. Our inner fangirl is running wild, thrusting her imaginary lightsaber to the sky in celebration. Star Wars enthusiasts rejoice; to celebrate the arrival of Episode VII: The Force Awakens, Disney are teaming up with Max Factor for a limited-edition make-up collection.

Inspiring six striking beauty looks, intergalactic beauty is about to go mainstream. For anyone who ever thought that the Star Wars franchise was for boys only, you’d be highly mistaken. Over the years, the franchise has garnered hundreds of millions of female fans and this partnership serves to further connect with these women, allowing them to express their fandom in a new way. And what could be more expressive than make-up? Of course Max Factor are the perfect brand with which to collaborate, as they’ve continued to keep their finger on the pulse of pop culture since its inception many years ago.

Max Factor Droid Inspired by Star Wars, created by Pat McGrath
Max Factor Droid Inspired by Star Wars, created by Pat McGrath

The Star Wars franchise features a number of key themes, including the transformation of key characters as they embark on epic journeys, and also the exploration of the duality of mankind: the light and dark sides in everyone. Max Factor see make-up as key to helping women unlock the power of personal transformation, and for exploring multiple sides of their personalities through experimentation with different looks.

We can now exclusively reveal a first-glance preview at two of the six looks celebrating the partnership. These stunning, transformative looks were created by world-renowned make-up artist Pat McGrath. Here, she draws inspiration from the films? iconic characters, and drew upon the light/dark themes to create a number of modern, avant garde looks – three on the light side, three on the dark side – that will empower women to express themselves and make the looks their own when they recreate at home.

To celebrate the campaign, Max Factor will be releasing a limited edition collection of products with brand new shades used by Pat McGrath to create the striking looks, only available for the duration of the campaign.

Stay tuned for product info and reviews!