Pillow sprays to help you unwind and drift off to sleep
Pillow sprays to help you unwind and drift off to sleep

Holly O'Neill

How to choose a wedding photographer that suits your couple style
How to choose a wedding photographer that suits your couple style

Shayna Sappington

Ask the Doctor: ‘Nearing 50, I’m beginning to worry about my heart health. I’ve seen that atrial fibrillation affects many — what can I do to make sure I remain healthy?’
Ask the Doctor: ‘Nearing 50, I’m beginning to worry about my heart health. I’ve seen...

Sarah Gill

Supper Club: Creamy tahini lentils with boiled eggs
Supper Club: Creamy tahini lentils with boiled eggs

Meg Walker

Social Pictures: The Irish premiere of ‘Don’t Worry Darling’
Social Pictures: The Irish premiere of ‘Don’t Worry Darling’

Sarah Gill

Sweetpea Cottage: Inside this dotey country home on the market for €289,000
Sweetpea Cottage: Inside this dotey country home on the market for €289,000

Sarah Finnan

Is your skin itchy or tight after a shower? What your skin is trying to tell you
Is your skin itchy or tight after a shower? What your skin is trying to...

Lauren Heskin

I took up yoga during lockdown, here is what the practice taught me
I took up yoga during lockdown, here is what the practice taught me

IMAGE

This gorgeous stone cottage on Dunshaughlin main street, county Meath is on the market for €325,000
This gorgeous stone cottage on Dunshaughlin main street, county Meath is on the market for...

Sarah Gill

September 27: Today’s top stories in 60 seconds
September 27: Today’s top stories in 60 seconds

Sarah Finnan

Image / Beauty

IMAGE Exclusive: Star Wars Joins Max Factor For Incredible Make-Up Collection


By IMAGE
13th Aug 2015

Max Factor StormTrooper inspired by Star Wars created by Pat McGrath

IMAGE Exclusive: Star Wars Joins Max Factor For Incredible Make-Up Collection

This is hands down the coolest beauty news we’ve heard all week. Our inner fangirl is running wild, thrusting her imaginary lightsaber to the sky in celebration. Star Wars enthusiasts rejoice; to celebrate the arrival of Episode VII: The Force Awakens, Disney are teaming up with Max Factor for a limited-edition make-up collection.

Inspiring six striking beauty looks, intergalactic beauty is about to go mainstream. For anyone who ever thought that the Star Wars franchise was for boys only, you’d be highly mistaken. Over the years, the franchise has garnered hundreds of millions of female fans and this partnership serves to further connect with these women, allowing them to express their fandom in a new way. And what could be more expressive than make-up? Of course Max Factor are the perfect brand with which to collaborate, as they’ve continued to keep their finger on the pulse of pop culture since its inception many years ago.

Max Factor Droid Inspired by Star Wars, created by Pat McGrath
Max Factor Droid Inspired by Star Wars, created by Pat McGrath

The Star Wars franchise features a number of key themes, including the transformation of key characters as they embark on epic journeys, and also the exploration of the duality of mankind: the light and dark sides in everyone. Max Factor see make-up as key to helping women unlock the power of personal transformation, and for exploring multiple sides of their personalities through experimentation with different looks.

We can now exclusively reveal a first-glance preview at two of the six looks celebrating the partnership. These stunning, transformative looks were created by world-renowned make-up artist Pat McGrath. Here, she draws inspiration from the films? iconic characters, and drew upon the light/dark themes to create a number of modern, avant garde looks – three on the light side, three on the dark side – that will empower women to express themselves and make the looks their own when they recreate at home.

To celebrate the campaign, Max Factor will be releasing a limited edition collection of products with brand new shades used by Pat McGrath to create the striking looks, only available for the duration of the campaign.

Stay tuned for product info and reviews!