The Orgasm Gap: ‘We have this frustrating myth that sex is easy and innate’

Aoife Drury

Single parenting in a pandemic: ‘I cry alone in the car so the kids don’t...

Lia Hynes

Author Ruth Gilligan: ‘I have slowly colonised our flat’s small second bedroom into my writing...

Sophie Grenham

About 400,000 women in Ireland have this condition and don’t know


The Cabinet Sub-Committee on Covid-19 currently has no women sitting on it. Why?

Lynn Enright

GALLERY: Beautiful gowns from The Golden Globes through the years

Jennifer McShane

Practical and stylish: 12 baskets we absolutely love for every budget

Megan Burns

Tiger King season 2 is coming – and Carole Baskin has some thoughts

Jennifer McShane

Get out of your head: What to do when you mistrust your gut instinct

Niamh Ennis

Image / Editorial

Top Tips For Foodie Entrepreneurs From Poulet Bonne Femme’s Sara Mitchell

12th Nov 2015

Have you ever thought about setting up your own food business but were too scared to take the leap? You’re not alone. In Ireland today, there is a bustling, dynamic food scene, with new caf’s, restaurants and food vans popping up wherever we look. But with all this competition, it can be a scary thought to branch out into this industry on your own.

Today, we get 5 top tips for foodie entrepreneurs from the co-founder of Poulet Bonne Femme and IMAGE Entrepreneur of the Year, Sara Mitchell.


On finance?


When you know you’re onto something good, keep investing your time and money into it.


On work-life balance?


Being your own boss means working 24-7 but it also gives you great flexibility.


On marketing?.


Marketing is so important for small businesses. The goal is to make sure you are in people’s heads all of the time.


On problem-solving?


It is really important to assess the challenges that you have faced. Look at them. Analyze them. In my experience, I have found that from every adversity comes opportunity.


On growing your business?


Get advice, particularly from people who are willing to tell you what you are doing wrong.


Sara Mitchell will be sharing her business insights at our final Networking Breakfast of the year next Monday. Joining her will be Kathryn Thomas, broadcaster and founder of Pure Results Bootcamp, and Anne Hearty, CEO of CPL plc and our overall IMAGE Businesswoman of the Year, 2015.

Get your tickets here!