Inanimate influencer instagrams because that the ways things are now…
Susie Bubble and company can just forget about the front row this September. Barbie, yes, is coming to fashion week. The doll announced via Instagram that she plans on attending all four major fashion weeks next month. @BarbieStyle is the latest home of the 55 year-old toy who has been branching out of boxes lately. First up there was Entrepreneur Barbie – she even had a tablet – and only earlier this month makers Mattel announced clothing collaborations with Forever 31 and Wildfox.
Barbie is already packing for her whirlwind tours of New York, London, Milan and Paris.
She’s also reading up on the latest trends.
Apparently “every girl needs a great cross-body.” We find lungs and a pulse are also must-haves. First up for Barbie is a CFDA party she’s co-hosting in New York’s ‘hip’ meatpacking district. What do you think of the latest Barbie gimmick – cute? Or too much?
Jeanne Sutton @jeannedesutun