08th Dec 2020
Ganni has brought us sleepwear, just in time for Christmas
What are you wearing while you’re stuck at home? What do you wish you were wearing?
Not sure? Well, let me help you. The answer is luxury loungewear. Comfortable, stylish, chic clothes that feel like pyjamas but also feel luxe.
Maybe you have a snazzy collar for video calls or a throw-on dress that you’re living in. If you do, you thank cult Scandi label Ganni for that, who championed both of these trends with their viral collars and seersucker printed dresses.
So it makes sense that Ganni are also about to champion the next item on your WFH wardrobe wishlist: pyjamas, but make it fashion.
Having launched their first loungewear collection Ganni Software earlier this year, with all the tracksuits and hoodies you could need, Ganni has now launched it’s very first capsule collection of sleepwear exclusively for luxury department store Browns.
The collection is made for Christmas break, when we’re about to use the majority of our time spent at home sat on the couch in pyjamas, eating and watching.
All of Ganni’s signatures are here; there are playful silhouettes, Crayola bright colours, vibrant prints and fun details like frills, ruffle trims, stripes and florals.
It’s a six-piece collection of separates, shorts, a cardigan and trousers and all of it can be worn as either incredibly chic pyjamas or worn as part of your regular wardrobe; the shirts are perfect for jeans and the trousers with t-shirts.
Ganni’s sleepwear capsule is available to shop at Browns now. Shop the full collection here.
Photography by Jason Lloyd Evans and Ganni.
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