‘When he went to bed, we’d fall apart in each other’s arms’
‘When he went to bed, we’d fall apart in each other’s arms’

Lia Hynes

Meet the speakers at our virtual The Future of Work event
Meet the speakers at our virtual The Future of Work event

IMAGE

This Sandycove home on the market for €1.95 million is stunning inside and out
This Sandycove home on the market for €1.95 million is stunning inside and out

Megan Burns

Meet the Irish designer brightening people’s homes with her beautiful designs
Meet the Irish designer brightening people’s homes with her beautiful designs

Sarah Finnan

Can we stop pretending that Jamie Spears did Britney a favour by petitioning to end the conservatorship
Can we stop pretending that Jamie Spears did Britney a favour by petitioning to end...

Lauren Heskin

‘A story of being trafficked’: Prince Andrew’s accuser Virginia Giuffre has a right to be heard
‘A story of being trafficked’: Prince Andrew’s accuser Virginia Giuffre has a right to be...

Jennifer McShane

‘Creative minds always thrive in adversity’: Author Louise Candlish on her latest (greatest) thriller
‘Creative minds always thrive in adversity’: Author Louise Candlish on her latest (greatest) thriller

Amanda Cassidy

Rotunda Hospital to extend visiting hours for partners of pregnant women
Rotunda Hospital to extend visiting hours for partners of pregnant women

Jennifer McShane

15 underrated Netflix gems that will distract you from the news
15 underrated Netflix gems that will distract you from the news

Jennifer McShane

‘Sleeptember’ and how to create an adult bedtime routine that actually works
‘Sleeptember’ and how to create an adult bedtime routine that actually works

Sarah Finnan

Image / Fashion

15 questions to ask yourself before buying a new item of clothing


by Edaein OConnell
30th Dec 2019
blank

Trying to become more conscious of your spending (and your ecological footprint)? Here are 15 questions to ask yourself before making your way to the till


Black Friday has come and gone. We are now devoid of the need to shop, finally. The majority of us have made some worthwhile purchases like a new TV or a really good coat. While others may have made some bad decisions when it comes to investments.

It’s very easy to get sucked into the vacuum of discounts and cheap tat so nobody can be blamed for giving in to temptation. However, all of us have an obligation to be more aware. As we all know, fashion is one of the world’s biggest pollutants. Tonnes of clothing waste goes to landfill each year and as consumers, we continue to add to this amount.

We need to be more considered in our sartorial choices. Buying exclusively sustainable and ethical fashion can be quite expensive and though we may like to think it to be true, not everything needed can be found in a vintage store.

Buy less but buy better

So, when it comes to shopping habits, one of the best mantras to repeat is this: buy less but buy better.

When you do decide to shop, really think about what you are buying and why you are choosing it. Trends come and go and when they exist in your wardrobe they do the same. Often we buy without thinking about the quality or the fit – usually, we buy without even considering if it goes with any other item in our wardrobe.

To help you with your new shopping journey, we have compiled a list of 15 questions you should ask yourself before you make a purchase. You don’t have to ask yourself the full 15 (unless you want to be standing in a shop for 2 hours) but the minimum number should be five. If you are churning a negative answer to even one, you shouldn’t buy the item.

Now, go forth and buy less but much better.

Questions

  1. Can I afford this?
  2. Is it good quality?
  3. Is it worth the price?
  4. Will this go with other pieces in my wardrobe?
  5. Where can I wear it to?
  6. Do I have something similar already?
  7. If it wasn’t on sale/discounted would I still buy it?
  8. Does it fit me properly or will I have to make alterations?
  9. Will I be able to pass this down to my daughter?
  10. What’s the cost-per-wear ratio?
  11. Do I absolutely love this piece?
  12. Do I actually need this or am I impulse buying?
  13. Does this align with my personal style or is it just a trend?
  14. Will I still want to buy this in a year’s time?
  15. Can I think of five occasions off the top of my head where I will wear this?

Image: Becoming Minimalist 


Read more: Meet the young, cool creative reimagining traditional Irish knitwear

Read more: One and done: 10 long-sleeve maxi dresses that are chic and warm

Read more: Vintage Christmas jumpers – 18 styles to buy for winter 2019

Also Read

blank
premium FASHION, OFF THE CUFF
50 years on and we’re still talking about Coco Chanel

Intelligent, talented, tough, sometimes deceitful and always ambitious – Gabrielle Bonheur “Coco” Chanel’s abiding influence in fashion in undeniable. From...

By Rose Mary Roche

Copenhagen Fashion Week
FASHION
The best street style at Copenhagen Fashion Week

Copenhagen Fashion Week has begun and the three-day long Scandi event’s street style is cool as ever. From rubber boots...

By Holly O'Neill

blank
FASHION
4 comfy yet chic outfit ideas for this 2021 outdoor summer

Are you really squeezing into high-waisted jeans and a bodysuit now that life has returned to semi-normality? Definitely not. But...

By Edaein OConnell

Proenza Schouler x Birkenstock
FASHION, SHOPPING
Proenza Schouler x Birkenstock are back with a second collaboration

Proenza Schouler and Birkenstock are back for an encore.Fashion’s three current obsessions are thus; old recycled as new (flares, low...

By Holly O'Neill

outfit
FASHION, OFF THE CUFF, WEDDINGS
How to pull off the Absolute Right Outfit for a wedding

For all the celebrated loveliness of a wedding, getting dressed for the occasion can be anything but. From the autumn...

By IMAGE

blank
FASHION, OFF THE CUFF
‘The pandemic killed my fashion sense but one dress brought it back to life’

“During lockdown, I felt like I lost my sense of self and my confidence plummeted. I had to figure out...

By Shayna Sappington

occasionwear
FASHION, SHOPPING, WEDDINGS
Stylist Courtney Smith picks the occasionwear to buy now

Have a wedding coming up, or a trip to the races? Stylist Courtney Smith tells us what she has her...

By Holly O'Neill