House tour: How Indy Parsons found and transformed her dream period home
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My Career: Entrepreneur Ciara Walsh
My Career: Entrepreneur Ciara Walsh

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At Killyon Manor in Co Meath, foraged flowers showcase the beauty of native blooms
At Killyon Manor in Co Meath, foraged flowers showcase the beauty of native blooms

Sarah Macken

The owner of Amber + Willow’s gorgeous Carlow home is full of unique finds
The owner of Amber + Willow’s gorgeous Carlow home is full of unique finds

Megan Burns

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Weekend Guide: 9 great events happening around Ireland

Sarah Gill

In 2024, just one living female Irish artist has made the top 100 on Irish radio
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Sarah Gill

Read an extract from Kevin Barry’s new title, The Heart in Winter
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Sarah Gill

This enchanting red brick home in Delgany is on the market for €1.6 million
This enchanting red brick home in Delgany is on the market for €1.6 million

Sarah Finnan

This Blackrock bungalow proves that you can create more space without extending
This Blackrock bungalow proves that you can create more space without extending

Megan Burns

The new COS x Tabata Shibori collection epitomises laid-back summer dressing
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Image / Fashion

How To Make Pink Look Modern


By Marie Kelly
01st Feb 2017
How To Make Pink Look Modern

It might surprise you to hear, but pink is the new power shade for SS17. Instead of looking pretty in pink, this season the aim is to look empowered in it instead. How? By embracing masculine shapes and boyish details as well as contemporary cuts.

Choosing a piece with a sportswear vibe adds the necessary?nonchalance required to pull off this traditionally feminine colour. This Zara top with athleisure-style stripes looks cool rather than girly.

Contrasting rib top, €15.99 (reduced from €29.99) at Zara

Trench coats had a strong presence on the SS catwalks this year. This blush-hued Massimo Dutti trench reinvents the classic coat?with its?unexpected colourway, and adds a lovely boyish touch to the pared back shade.

Trench coat, €149 at Massimo Dutt

There’s something inherently unfussy about a sweatshirt that makes it work really well in soft, feminine shades. This Maje sweater would dress down a skirt but is still smart enough to wear under a blazer or as part of a suit.

Sweatshirt, €87 at Maje

Choosing a piece in a utilitarian fabric such as leather is a great way to undermine pink’s traditionally feminine associations. The added hardwear on this jacket toughens it up even further.

Studded leather jacket, €379 at uterque.com