This waterfront property along the Wild Atlantic Way is on the market for €895,000
This waterfront property along the Wild Atlantic Way is on the market for €895,000

Sarah Finnan

The team IMAGE culinary bucket list
The team IMAGE culinary bucket list

Sarah Gill

These three products are must-haves for youthful and vibrant skin
These three products are must-haves for youthful and vibrant skin

Edaein OConnell

What to bake this weekend: The ultimate millionaire’s shortbread recipe
What to bake this weekend: The ultimate millionaire’s shortbread recipe

Meg Walker

Three workout mistakes women make when they hit the menopause
Three workout mistakes women make when they hit the menopause

Helen Seymour

Merch from Irish artists to shop now and show your support
Merch from Irish artists to shop now and show your support

Sarah Gill

Irish Design Spotlight: MNW Design
Irish Design Spotlight: MNW Design

Sarah Finnan

Meet Virtue Shine, the designer behind the vivacious and vibrant Emerald & Wax
Meet Virtue Shine, the designer behind the vivacious and vibrant Emerald & Wax

Sarah Gill

My Life in Culture: Violinist Gwendolyn Masin
My Life in Culture: Violinist Gwendolyn Masin

Sarah Finnan

Crochet: How to wear the beachy summer staple
Crochet: How to wear the beachy summer staple

Sarah Finnan

Image / Fashion

Alexa’s Starring Role


By Jeanne Sutton
09th Sep 2014

The It girl and Longchamp are back together again…

Longchamp is synonymous with cool elegance while Alexa Chung is just synonymous with cool. Those iconic Le Pliage bags? Those eyes and bangs? It made sense when, last year, these two effortlessly sophisticated ?brands? teamed up to invade our fashion consciousness. This year they’re pushing the stylistic envelope in a stunning campaign video that we’ve been looping all day.

To celebrate the new Le Pliage H?ritage bag – inspired the original, and twenty years old this year, Le Pliage – photographer Max Vadukul captured Alexa and a Jack Russell puppy modeling the trapezoidal creation that will be hanging off all elbows this autumn/winter. Accompanying these gorgeous images is a transfixing video from Jean-Fran?ois Julian. Longchamp Heritage with a Twist sees the model/author/DJ/journalist exploring the grounds of Ch?teau des Ormes and having an Alice in Wonderland-esque time as she discovers Longchamp accessories in 18th century nooks and wanders the hallways with a chic nonchalance. And as if the glimpses of all those bags and shoes weren’t enough up-and-coming French singer-songwriter Christine and The Queens is blaring out her future techno-anthem Wandering Lovers.

Jeanne Sutton @jeannedesutun