The benefits of batch cooking, from more time to more money
The benefits of batch cooking, from more time to more money

IMAGE

‘Suddenly alive again’: The heartbreaking joy of finding a deceased loved one on Google Maps street view
‘Suddenly alive again’: The heartbreaking joy of finding a deceased loved one on Google Maps...

Amanda Cassidy

‘My phone is eavesdropping on me’: How we are being spied on, but not in the way you imagine
‘My phone is eavesdropping on me’: How we are being spied on, but not in...

Amanda Cassidy

My Career: Joanne Keane, CEO
My Career: Joanne Keane, CEO

Joanne Keane

Wellness Diaries: Loretta Dignam, CEO of The Menopause Hub
Wellness Diaries: Loretta Dignam, CEO of The Menopause Hub

Loretta Dignam

Real Weddings: Nadia and Ian’s enchanting wedding in Co Wexford
Real Weddings: Nadia and Ian’s enchanting wedding in Co Wexford

Shayna Sappington

Sustainable Style Spotlight: Aideen Foley
Sustainable Style Spotlight: Aideen Foley

Aideen Foley

Inside a house conversion brimming with Scandi-Galwegian chic
Inside a house conversion brimming with Scandi-Galwegian chic

IMAGE Interiors & Living

What to bake this weekend: Gluten-free millionaire’s shortbread
What to bake this weekend: Gluten-free millionaire’s shortbread

Meg Walker

Where to watch all the Irish Oscar nominated films this weekend
Where to watch all the Irish Oscar nominated films this weekend

Sarah Gill

Image / Beauty

Tilda Swinton Is New Face For Nars


By IMAGE
20th Oct 2014
Tilda Swinton Is New Face For Nars

In a very inspiring move from the folk at Nars, they’ve just announced the inimitable Tilda Swinton as the new face of their makeup. We like this for two reasons: One, the ‘We need to talk about Kevin’ actress is one of the most interesting and captivating women we’ve written about. Don’t you just feel compelled to know more about her? And two, Tilda’s 53. It’s nice to see a popular beauty brand embracing women of all ages as beauty needn’t only be associated with those in their 20s and 30s.

What’s more, embracing an unconventional kind of beauty, such as Tilda’s, is something to be admired.

Though appreciating unconventional beauty and the elegance of women in their 50s and 60s is nothing new for Nars as Swinton takes over from their previous ambassador, Charlotte Rampling, 68.

Francois Nars, founder and artistic director for Nars could not be happier that Tilda agreed to come on board for their Spring 2015 campaign. In his eyes, this ethereal beauty is ‘a living legend’, ‘the perfect choice’ for this formidable brand.

Speaking to WWD, Francois, who shot Tilda himself for the campaign said:?’As a photographer, working with an actress like Tilda is very enjoyable.?She is a living legend. I love her bold style and really admire her work. As an actress, she brings such strong personality to the camera. And as a woman, she lives the experience of transformation and expression. She was the perfect choice for Nars.’

He continued:?’My favorite actresses – Greta Garbo, Marlene Dietrich, Silvana Mangano, Romy Schneider, Catherine Deneuve, Charlotte Rampling, Tilda Swinton – are not what you would call typical beauties.

‘Tilda is almost ethereal, but these women I’ve used for Nars over the years are beautiful in an unconventional sense. I find my best work as a make-up artist has always been with those kinds of faces.’

Photo Credit: Francois Nars

@CarolineForan