22 colourful kitchens that will convince you that bright is beautiful
22 colourful kitchens that will convince you that bright is beautiful

Lauren Heskin

Let’s admit it, our ability to separate self-worth from size remains dangerously distorted
Let’s admit it, our ability to separate self-worth from size remains dangerously distorted

Amanda Cassidy

Looking for brunch inspo? Try this keto-friendly Greek frittata
Looking for brunch inspo? Try this keto-friendly Greek frittata

Meg Walker

Here’s what your star sign says about your personality
Here’s what your star sign says about your personality

Grace McGettigan

The weekend shopping fix: rattan plant pots, glowy make-up tints and more
The weekend shopping fix: rattan plant pots, glowy make-up tints and more

Holly O'Neill

In safeguarding the future of ‘promising young men’, we sacrifice women
In safeguarding the future of ‘promising young men’, we sacrifice women

Holly O'Neill

6 etiquette tips to think about if you’re planning or attending a wedding in 2021
6 etiquette tips to think about if you’re planning or attending a wedding in 2021

Jennifer McShane

Image / Beauty

The Important Reason This #KissAndMakeUp Campaign Is Going Viral


by Jennifer McShane
13th Feb 2016
blank

If you see some of your favourite Instagrammers post selfies with lipstick stains on their hands, it isn’t due to Valentine’s weekend, but for a cause of a very serious nature. They are coming together to highlight cyberbullying, after alarming new statistics revealed that over 3.2 million students are victims of bullying each year, according to DoSomething.org and that a massive 88% of teens witness this form of bullying on a daily basis. Though these stats form the basis of a US study, the figures will hit home on our shores too, with reports (and too often tragic stories) that affirm cyberbullying is very much prevalent here in Ireland. This form of bullying is horrific and can destroy lives, so we’re all about highlighting and supporting campaigns that also want to see it banished forevermore.

These shocking stats are exactly why Tarte Cosmetics and ByStanderRevolution (a US organisation committed to taking the power out of bullying) teamed up to help create awareness about cyberbullying through their #KissAndMakeUp campaign, which has since gone viral. The organisers are hoping to make Instagram – and other popular social platforms – safer and friendlier places to be, by encouraging users around the globe to come together and spread their #AntiCyberBullying message.

To participate, just?tag a person you’d like to share a positive message with, write out your kind caption to them, and then post your picture with a kiss stain on the back of your hand using the #KissAndMakeUp hashtag. You can also tag?@tartecosmetics and @bystanderrevolution?to help get your words out.

So, put your favourite lipstick to extra use this weekend and snap a selfie for a good cause. See below for a small sample of some of the posts so far:

Also Read

blank
BEAUTY
The making of Cruella and MAC’s dramatic new collection

MAC have distilled the essence of Disney’s most notoriously fashionable...

By Holly O'Neill

blank
FASHION, BEAUTY, SHOPPING
The weekend shopping fix: hair heroes, happy t-shirts and luxe candles

By Holly O'Neill

blank
BEAUTY
The greatest sheer and dewy cream blushers for healthy, flushed skin

Blend sunset shades of cream blusher to get flush blush right: think post-run pinky glow.

By Holly O'Neill

blank
BEAUTY
‘Everyone should use a topical retinol’ — dermatologist Dr Rosemary Coleman on the essential skincare routine

In 2018, the global skincare market was worth over €121...

By Holly O'Neill

exfoliators
BEAUTY
The new exfoliators for silky soft, gleaming skin

Brighter days are coming; it's time to prep the skin with these exfoliators for instantly soft, radiant skin.

By Holly O'Neill

blank
BEAUTY
The must-have products behind the standout Oscars beauty looks

The Oscar-worthy beauty heroes behind the red carpet’s most standout...

By Holly O'Neill

skincare ingredients
BEAUTY
Collagen and retinol: Finding the right skincare ingredients for you

By Shayna Sappington