29th Dec 2018
It’s been a great big year of innovation in beauty (Chanel’s 3D printed mascara! The Dyson Airwrap!), and trends (freckles a la Markle! Guido Paula’s massive Valentino volume! Val Garland’s Giambattista glitter face!), especially in Ireland (we have Drunk Elephant now! Glossier ships here! Between Boots, Arnotts’ new beauty Hall, Brown Thomas, Space NK and Cloud10 Beauty we basically have every beauty brand!). There were some lows (RIP Urban Decay’s Naked Palette, the OG who spawned a million copycats) and some highs (can I get a “bye felicia!” to microbeads). Thank you 2018, for the revolutions and revelations.
Another way to take a glance at the trends that dominated the year is Google’s Year In Search. Every year, Google release their stats on the most searched people, questions and news stories. What were the beauty lovers searching for?
There were social media trends, celebrity inspired looks and questions we’ve been asking since the beginning of time. I irritated all the beauty experts I could get a hold of before Christmas to find the answers. Did you Google any of these beauty queries?
10. What concealer to use?
At the IMAGE Beauty Awards in March, we awarded Yves Saint Laurent All Hours Concealer, €34 and Urban Decay All Nighter Concealer, €24 as our winning concealers, but personal favourites of mine this year since the Awards are Glossier Stretch Concealer, €18, for buildable coverage that looks like skin and Nars Radiant Creamy Concealer, €29.50 for a smooth skin tone and great crease-proof under-eye coverage.
9. How to fix cakey make-up?
“Whether you have a cake face because you’ve had a tough day, or because you’ve applied too much foundation, or powder, there is a few ways to tackle it, depending on your skin type,” says Christine Lucignano, make-up artist extraordinaire. “If you have just applied your make-up and realised you’ve gone a bit overboard, one of the easy fixes is to take a facial or beauty spray and gently spritz your skin, then quickly blot your skin with a slightly damp beauty sponge. Repeat this step until your skin begins looking more fresh. If you are trying to revive your skin after a long day then the approach is similar but you need to go a step further. After the spritzing of the skin and the blotting with the damp beauty sponge, take a hyaluronic based serum or a nourishing beauty oil and apply a small amount to your palm, rub together and then pat evenly and gently to your face.”
8. How to glue down eyebrows?
We’re guessing Beyoncé’s make-up artist, Sir John, is responsible for the upsurge in this particular search, after sharing that he uses glue to get Bey’s brows flat and brushed up.It’s a drag trick too. But like contouring, it’s effects are supposed to be performative. Using glue in your brows, if you’re performing drag, or on stage like Yonce, is going to stop your brows getting sweaty. Let’s not do this everyday though – you’ll dry your brow hairs and the surrounding skin out plus trying to get the glue out is definitely going to cause trouble for the growth of your brows. A couple of weeks ago, I visited brow guru, the multi-awarding winning Kim O’Sullivan in her new digs – The Brow Lab in the Brown Thomas Beauty Lounge, where she gave me a deep consultation and put me on a regrowth plan for some of the sparser areas of my brows. Her original HQ, The Dublin Make-up Academy, (where she still works from), has just become the exclusive Irish stockist of Instagram’s favourite brow product – West Barn Co.’s Soapbrows, a natural alternative to applying glue to the brows. “Soapbrows amp up the brow, giving extra texture, body and fullness whilst setting your brow hairs in place,” says Kim. “It’s vegan too.”
7. How to apply aloe vera?
In it’s natural, organic gel state, aloe is a miracle worker as a moisturiser and for skin irritations and sunburn. Check out the video below on how to isolate gel from aloe vera, then soak it in water and add it to your blender for a hydrating, natural skin soother.
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