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Image / Style / Beauty

The new ghd pink collection donates to the Irish Cancer Society


by Holly O'Neill
23rd Jul 2021
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In need of a new hair tool? The latest collection from ghd is in partnership with the Irish Cancer Society.

For the 17th year in a row, ghd is turning pink for their annual limited edition ghd collection. With these collections, they’ve raised over $20 million for breast cancer charities globally.

There are three tools in the pink collection – the platinum+ styler, ghd gold styler and ghd helios professional hairdryer – all dressed in, you guessed it, bubblegum bright pink, with rose gold details.

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The focus of the campaign is to educate and remind women to donate some mirror time and self-check their boobs, every month. ‘Take Control Now’ is embossed on the collection, to remind you every time you use their hair tools to self-check.

In need of a new hair tool? The ghd helios professional hairdryer, €169, leaves hair 30% shinier and the platinum+ styler and gold styler both give salon-quality results. With €10 from every limited edition styler sold donated to the Irish Cancer Society, not only will you have a regular reminder and super sleek shiny hair, but you’ll also be supporting a great cause.

The new ghd collection is available now with €10 from every pink limited-edition purchase going to Irish Cancer Society.

We may earn a commission if you buy something from any affiliate links on our site.

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