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Image / Editorial

Social Pics: The Launch Of Urban Decay’s Troublemaker Mascara


By Niamh ODonoghue
20th Sep 2017
Social Pics: The Launch Of Urban Decay’s Troublemaker Mascara

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Beauty aficionados gathered this week to Urban Decay’s latest mascara addition: the Troublemaker Mascara.

Going on the lash (mascara lash), in The Lady Chapel of St. Patrick’s Cathedral may have seemed an unusual choice, but for?Kathryn Thomas, Aoibh?n Garrihy?andEmma Manley, they were happy to oblige to be the first to get their hands on this magical wand. The venue dressed to match the prismatic finish of the mascara boasted colour vibes of bright purple, pink and red.

Beauty Authorities in the mix included?Triona McCarthy, who is currently participating in Operation Transformation. Delighted with the healthy food menu choices Triona spoke in an animated manner about really wanting to use her Celebrity OT time to the best effect.

Orla McConnon?(The Orlacle) who has just re-joined Aer Lingus shared stories from the skies, and Health and Lifestyle influencer?Jodie Wood?attended in her capacity of new beauty editor of Social and Personal magazine. Jodie and her hubby were just getting ready to fly to Marbella for a well-earned break.

Guests toasted Moet and Chandon champagne to herald the arrival of Troublemaker mascara, which delivers empowerment in a tube with 13.7x the lash volume, and a sexy, fluttery, intensely black fringe. This failsafe formula gives you perfect lashes every time. It volumizes and lengthens as it separates, while our custom brush grabs onto lashes, curling as it coats. We loaded up this mascara with insane benefits?for thicker, impossibly long, perfectly fanned-out lashes.

Troublemaker mascara launches in Ireland at the Urban Decay boutique on 21st?September and at Debenhams stores nationwide and House of Fraser at Dundrum Town Centre on 28th?September 2017.