Social Pics: IMAGE Mentoring Workshop ‘Public Relations in the Digital Age’
Mark Rogers and Kate Kelly
Editor-in-chief, Melanie Morris welcomed everyone and introduced Mo?t & Chandon Brand Ambassador, Julie Dupouy to tell us more about the unique qualities of the Grand Vintage Ros? 2008. With Mothers?Day fast approaching everyone was encouraged to share their Mo?t Moment on Facebook and to toast to their lovely mum’s. As a result, one lucky winner on the night won a bottle of Mo?t & Chandon Imp?rial and will have the chance to have it personalised with a message or picture for their Mum.
Our mentor for the evening was Graeme Slattery, managing director of PR powerhouse, notorious PSG. Graeme gave us a masterclass in public relations in the digital age and how we can use the platforms to amplify?a brand message. Graeme spoke about the importance of digital and how it can not only be cost effective but can have a global reach for active audiences.
To top the night off we had some beautiful luxury gifts for everyone including a limited edition ‘Daisy Blush’ perfume?from Marc Jacobs Fragrances and organic?chocolate from Green & Blacks. We also had a very special prize up for grabs on the night and one very happy guest went home with an overnight stay and dinner for two at The Portmarnock Hotel & Golf Links. The prize also included a half day Heaven spa package with lunch in the Seaview restaurant.
Photos by: Richie Stokes
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