01st Mar 2023
How has your skincare regime changed over the years? What do you buy again and again and what beauty ideas have you ditched? Pat Kane, the founder of Reuzi, a one-stop-shop for sustainable products, reflects on her beauty routine.
I come from a family of mostly women – aunts, a sister and a bunch of very special, sister-like cousins, so incredible female energy surrounded me all my life. My grandmother was a beautiful and really well-put-together lady who has taught us all to look after ourselves. She believed that women should always be ready for a special occasion. She was so glam.
Some of my favourite sustainable beauty products are natural deodorants by Janni Bars, body and hand cream by Bodhi Blends, the Clay & Tea Tree face mask by Roza Natural Cosmetics, the Cleansing Balm and Radiance Serum by Nunaïa, and the Silicone Mask by Soothe Skincare.
The three products I can’t go without are a good cleansing bar, a powerful moisturiser and of course, SPF. I use my own Reuzi cleansing bar – it works really well for all skin types and it’s easy to carry to the gym or on a weekend away at my in-laws’.
I truly believe in self-love. We are all perfect in our own way and that by itself is beautiful and should be celebrated. When it comes to my own self, I love my dimples, my eyebrows and my Latina curves.
I will be 40 this year, so when I compare my early twenties routine to my routine now, a lot has changed. For instance, I used to go for fragranced products because they smelled good without thinking about the potential harms of heavily fragranced products to my skin. Today, I trust the power of plants and will prioritise natural ingredients always when possible.
My mother was always my icon – beauty and beyond. She’s ageing gracefully and it’s a joy to watch someone dealing with the changes as they come.
In the morning, I love waking up and taking a minute or two to set my intentions for the day. It’s a part of my routine that I cannot skip.
I love skincare and cannot go to bed without going through my routine. I use pure jojoba oil or the Nunaïa Cleansing Balm to remove my make-up. If I have a toner, I will apply it too. My next step is to use the Ella & Jo hyaluronic spray and on top of that I will use my Skingredients Skin Veg serum – overkilling it? Maybe, but it works for me! The final step in my nightly routine will always be a viscous moisturiser to seal the effects of all the hard work I’ve put into the previous steps.
For someone like me, living and breathing sustainability on a daily basis, make-up is a huge challenge. Brands are heavily reliant on plastic containers and some use ingredients I’d rather not use on my skin. If I am working from home, I will go for that “no-make-up-make-up” vibe. The goal is to slightly enhance my features in a very natural and minimal way. If I am meeting clients or presenting at an event, I will add a bit more to it with some eye shadow and a brighter lip.
My hair is naturally dark and straight, probably due to my native indigenous roots. I keep my haircare routine quite simple – natural shampoo and conditioner bars by Reuzi and a natural hair mask once a week. From time to time, I will apply jojoba oil and leave it overnight.
By Megan Burns and Nathalie Marquez Courtney. This article originally appeared in the Autumn issue of IMAGE Magazine.