What to eat tonight: Sri Lankan devilled prawns, ideally paired with a Friday tipple
What to eat tonight: Sri Lankan devilled prawns, ideally paired with a Friday tipple

Meg Walker

Vintage lover Pearl Lowe shares her tips for finding your own second-hand treasures
Vintage lover Pearl Lowe shares her tips for finding your own second-hand treasures

Megan Burns

‘I didn’t expect the level of anger setting boundaries would cause’
‘I didn’t expect the level of anger setting boundaries would cause’

Amanda Cassidy

The tights edit: Patterned, fishnet and everything in between
The tights edit: Patterned, fishnet and everything in between

Sarah Finnan

Social Pictures: Real Techniques brunch in Café en Seine
Social Pictures: Real Techniques brunch in Café en Seine

Sarah Gill

Designer Suzie McAdam breathed new life into this Edwardian Rathgar home
Designer Suzie McAdam breathed new life into this Edwardian Rathgar home

IMAGE Interiors & Living

September 22: Today’s top stories in 60 seconds
September 22: Today’s top stories in 60 seconds

Sarah Gill

This Georgian terrace in Booterstown has been turned into a stylish family home with plenty of storage
This Georgian terrace in Booterstown has been turned into a stylish family home with plenty...

Megan Burns

This enchanting home overlooking the canal is on the market for €895,000
This enchanting home overlooking the canal is on the market for €895,000

Sarah Finnan

“Planning is so important”: Claire Shanahan, Director in PwC’s Private team shares her tips for managing your wealth
“Planning is so important”: Claire Shanahan, Director in PwC’s Private team shares her tips for...

Megan Burns

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Have you heard of the ‘tradwife’ trend?


by Roe McDermott
07th Apr 2023

Large groups of young women are espousing a return to 'traditional' values, discussing their lives as 'submissive' women who have proudly left the workforce (or have refused to join it at all) and are staying at home to support their male partners. Is this regressive return to a male-created fantasy understandable in a complex world where women may feel out of control? Roe McDermott investigates...

If I said the term “tradwife” to you, you may conjure up an image of a stereotypical 1950s American housewife from lifestyle ads of the era; a white women in a dress and apron smiling while vacuuming the floor, ironing her husband’s shirts, or icing a turkey. (Or whatever you do to a turkey, I don’t cook.) But #TradWife is now a hashtag that is increasingly used on Instagram and TikTok where young Gen Z...

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