A careful reconfiguration of this Victorian Belfast home added a roof terrace and a sleek kitchen
A careful reconfiguration of this Victorian Belfast home added a roof terrace and a sleek...

IMAGE Interiors & Living

Inside this coastal East Cork property on sale for €800,000
Inside this coastal East Cork property on sale for €800,000

IMAGE

Real Weddings: Nicole and Aidan’s fairytale wedding in Co Wicklow
Real Weddings: Nicole and Aidan’s fairytale wedding in Co Wicklow

Shayna Sappington

WIN a €500 voucher for the Four Seasons Hotel in Carlingford
WIN a €500 voucher for the Four Seasons Hotel in Carlingford

IMAGE

The Undecided: No wonder more of us are unsure about parenthood
The Undecided: No wonder more of us are unsure about parenthood

Sarah Macken

Break out the barbecue with our top tips for cooking outdoors
Break out the barbecue with our top tips for cooking outdoors

Marlene Wessels

This bright family home is on the market for €285,000
This bright family home is on the market for €285,000

Sarah Finnan

Work smarter, not harder: four secrets to being more productive at work
Work smarter, not harder: four secrets to being more productive at work

Jenny Darmody

Ditch Amazon and buy your books from these independent Irish stores instead
Ditch Amazon and buy your books from these independent Irish stores instead

Sarah Finnan

This Connemara cottage complete with a round room studio is on the market for €450,000
This Connemara cottage complete with a round room studio is on the market for €450,000

Sarah Gill

The monthly must-have: La Roche-Posay Pure Niacinamide 10 Serum
Image / Style / Beauty / Shopping

The monthly must-have: La Roche-Posay Pure Niacinamide 10 Serum


by Leonard Daly
10th May 2022

Read time: 3 minutes

The brand new La Roche-Posay Pure Niacinamide 10 Serum prevents and improves the appearance of dark spots, brightens the skin and improves skin texture.

La Roche-Posay have just launched a brand-new serum called Pure Niacinamide 10, which has been formulated to with a massive 10% of skincare’s mega ingredient niacinamide and 5% hepes, which is a mild exfoliant. Niacinamide is a form of vitamin B3 and is an integral ingredient for the function of healthy cells in the body and skin. These two wonder ingredients make this serum perfect for even the most sensitive of skin. There is also a healthy dose of hyaluronic acid that helps to retain your skin’s natural moisture levels. It’s designed to target dark spots, marks, dullness and uneven complexions, which let’s be honest is pretty much all of us. It is rare that a serum is suitable for everyone, as they are generally targeted to a specific condition or issue. Although this has a target list, it is so general it will work for almost everyone. At €39 for 30ml, it’s also far more affordable than a lot of serums on the market.

La Roche-Posay Pure Niacinamide 10 Serum

La Roche-Posay Pure Niacinamide 10 Serum, €39

As with all La Roche-Posay products the water used in the making of the product is from a thermal spring in the town of La Roche-Posay in France. The spring is over 1700 years old and the spring water is protected from any type of pollution after it has reached the surface until it is used for products or in the local spas. Visiting La Roche-Posay is on my list of places to get to – it is supposed to be incredible.

The brand work with over 7000 dermatologists all over the world and all their products are dermatologically tested before they are released. Their formulas are minimalist, only having ingredients that improve the efficiency of the formula. They are designed for sensitive skin and are tested and re-tested to ensure they are mild enough to be used daily on sensitive skin while still being effective. You can mix and match the serums in the range; I adore the 0.3% Retinol + Vitamin B3 Serum, €39.99 which I use nightly and use Niacinamide 10 in the morning. As with all active skincare routines, you have to use SPF every day – yes even in winter! There is no point in trying to combat skin issues by using an active ingredient routine unless you are going to protect the work you are doing by using sunscreen. And arguably La Roche-Posay make the best sunscreen on the market. Anthelios UVMune Invisible Formula, €16.45, is always in my kit and for working outdoors, I always have the spray version to top up if needed. The best thing about these is the incredibly high protection while also being invisible on the skin so they work perfectly with make-up.

We may earn a commission if you buy something from any affiliate links on our site.

Leonard Daly is a make-up artist, beauty consultant and IMAGE.ie beauty columnist, @leonarddaly.