A mother’s story: The loss of a son, a premature baby girl and the reality of the NICU
A mother’s story: The loss of a son, a premature baby girl and the reality...

Jennifer McShane

WIN a festive hamper full of Lily O’Brien’s chocolates
WIN a festive hamper full of Lily O’Brien’s chocolates

IMAGE

Meghan Markle has won another battle with the tabloids
Meghan Markle has won another battle with the tabloids

Megan Burns

8 non-traditional Christmas movies we always watch during the festive season
8 non-traditional Christmas movies we always watch during the festive season

Jennifer McShane

A man’s fertility diary: ‘When will it be my turn to tell the lads some good news?’
A man’s fertility diary: ‘When will it be my turn to tell the lads some...

IMAGE

The IMAGE Advent Calendar has arrived with LOTS of prizes to give away
The IMAGE Advent Calendar has arrived with LOTS of prizes to give away

IMAGE

Accounts to follow for homemade giftspiration and Christmas décor ideas
Accounts to follow for homemade giftspiration and Christmas décor ideas

Sarah Finnan

How to set intentions for the next month in a new moon ritual
How to set intentions for the next month in a new moon ritual

Holly O'Neill

From Scandi chic to cheerfully colourful, create a Christmas wreath to suit you
From Scandi chic to cheerfully colourful, create a Christmas wreath to suit you

IMAGE

5 ways to help you fend off festive anxiety this year
5 ways to help you fend off festive anxiety this year

IMAGE

Image / Fashion

Eight things to invest in during the summer sales


By Freya Drohan
14th Jun 2019

Image via Instagram/The Frankie Shop

Eight things to invest in during the summer sales

Don’t fall prey to bargain racks, here’s what to keep your eyes peeled for when the red signs go up.


There are few among us who can resist the temptation of a markdown. Even those who proclaim they’re “not into fashion” can go weak at the knees when they see a work-appropriate staple or an occasion wear piece slashed to 70% off.

From now until August, there’s ample opportunity to score a steal, as both high street and high-end stores clear out spring collections to get ready for the influx of autumn coats, boots, etc.

Sticking to our mantra of aiming to buy less, particularly pieces that are ultimately disposable, here’s a strategic, fashion-editor approved guide to solid, classic investments that will become your wardrobe mainstays.

A hero blouse:

Ruffled Georgette Blouse by See by Chloé, was €238 now €119 from MatchesFashion.com

A gold piece that won’t tarnish:

Gold-Plated Ring by Jennifer Fisher, €142 was €202 from NetAPorter.com

A shoe that goes with everything:

Riley Sandals by Kurt Geiger, €35 was €70 from BrownThomas.com

A great pair of trousers:

Tailored Wide Leg Trousers, €20.74 was €52.74 from ASOS.com

A neutral blazer:

Twill Belt Jacket, €46 was €89 from Topshop.com

A classic handbag:

Vicky Quilted Shoulder Bag by Saint Laurent, €1,032 was €1290 from FarFetch.com

A wedding guest-ready dress:

Ruffle Printed Midi Dress by Zimmermann, €298 was €595 from ModaOperandi.com

Luggage:

Leather-Trimmed Weekend Bag by Paravel, €254 was €507 from NetAPorter.com

Related: 

  • 10 investment pieces to rummage for in thrift and vintage shops…here
  • 5 places to buy jewellery that won’t turn your skin green…here
  • How Jean Cronin created a vintage treasure trove loved by Ireland’s most stylish women…here