‘Meghan is right. Working mothers do have to choose between being present or being paid
‘Meghan is right. Working mothers do have to choose between being present or being paid

Amanda Cassidy

What to try this weekend: Gluten-free vegan churros with a caramel dipping sauce
What to try this weekend: Gluten-free vegan churros with a caramel dipping sauce

Meg Walker

How to increase your confidence and why it’s crucial
How to increase your confidence and why it’s crucial

Niamh Ennis

The scariest thing about Halloween? Competitive parenting
The scariest thing about Halloween? Competitive parenting

Sophie White

Add some colour to your living room with these punchy cushion designs
Add some colour to your living room with these punchy cushion designs

Megan Burns

Five perfect matte lipsticks that your mask won’t budge
Five perfect matte lipsticks that your mask won’t budge

Holly O'Neill

Slightly Christmassy movies that are totally acceptable to watch before Halloween
Slightly Christmassy movies that are totally acceptable to watch before Halloween

Lauren Heskin

This Glenageary home with a charming double-height extension is on the market for €1.875 million
This Glenageary home with a charming double-height extension is on the market for €1.875 million

Megan Burns

Surrogacy: ‘As soon as I lay a foot on Irish soil I become a legal stranger to my son’
Surrogacy: ‘As soon as I lay a foot on Irish soil I become a legal...

Amanda Cassidy

Cuffing season is upon us and singletons need to know what to look out for
Cuffing season is upon us and singletons need to know what to look out for

Christina McLoughlin

Image / Style / Beauty

The best new beauty launches spotted backstage at fashion week


by Holly O'Neill
18th Sep 2020
The best new beauty launches spotted backstage at fashion week

The greatest new beauty launches spotted at fashion week to try this AW20


If a beauty product can make it through the heavy lighting, HD photographers, wardrobe changes, and backstage chaos of fashion week, you can be sure it’s going to work hard for you all day too. This season’s highlights include a new take on MAC’s iconic Strobe Cream (you wouldn’t think it could improve, but it has), a bold blush from Nars and the eyebrow gel of your dreams.

fashion week

Backstage beauty at JW Anderson

Strobe Face Glaze / Bronzing | MAC Cosmetics - Official Site

MAC Strobe Face Glaze, €21.64

“This has been the hero of fashion week,” Lesley Keane, my fellow Kildare dweller and Global Senior Artist at MAC Cosmetics told me backstage at JW Anderson when she wasn’t busy perfecting Kaia Gerber’s make-up. She was holding up a little tube of shimmery gold. “We’re doing elevated polished beauty with a masculine edge today, using the new MAC Strobe Face Glaze. It’s is a mixture of our famous Strobe Cream, mixed with some balm so you get this amazingly polished skin.” I often hear make-up products being referred to as leaving a perfecting effect “like an Instagram filter” on the skin. This was the first time I ever found a product that this could be true of.

Backstage beauty at Rixo

Remarkable Deals on NARS Blush Aroused 0.16 oz/ 4.8 g

Nars Cosmetics Blush in Aroused, €32

“To celebrate Rixo’s collaboration with Christian Lacroix, I wanted to marry the pops of colour that Rixo is known for,” said Vincent Ford, NARS Global Make-up Artist. “Inspired by the Lacroix shows of the early 2000s, I used NARS new blush shades to create a soft smoky eye in a mix of Rixo’s bold shades and added a jewel to the inner corner for an element of glamour.” It doesn’t get much more vibrant than this bold, deep burgundy blush used by Ford at Rixo.

Backstage beauty at Richard Quinn

Eyebrows Big Boost Fibre Gel | MAC Cosmetics - Official Site

MAC Eyebrows Big Boost Fibre Gel, €23.61

Brows are the hardest thing to get right with make-up, I think. Everyone has their own idea of what is right. Some want a dark brow. Some want a tamed brow. Some just want to look like they have an eyebrow. I personally like my eyebrows to look like they’re on a bender with Mick Jagger. I like them ruffled, choppy and flustered, and I brush them upwards, downwards and sideways; any way, basically, other than the way they naturally grow. This way of wearing your brows was prevalent at Richard Quinn, where lead artist Isamaya Ffrench created a look she says, “was all about the model’s natural beauty, we just accessorised that. It’s the mood of the clothes – it’s very feminine but with a tough graphic edge.” MAC’s new Fibre Brow Gel is the best eyebrow gel I have ever tried, and no matter which of these eyebrows appeals to you most, it can do it. It comes with little fibres in it that help you cheat your way to a bigger brow, gives fully pigmented brows in one-swipe, stays perfect for 12 hours and can do everything from a polished brow to my bender brow.

Photography by Jason Lloyd Evans.

Read more: How to repair a damaged skin barrier, which could be the root of your skin issues

Read more: The affordable bargains beauty editors swear by

Read more: Hairstylist Sam McKnight on his Princess Diana haircut that sparked a million crops

Also Read

The best new beauty launches spotted backstage at fashion week
BEAUTY
Inside the beauty routine of Hyram Yarbro, the Internet’s most powerful skinfluencer

Hyram Yarbro, ex-Mormon turned the Internet’s most powerful skinfluencer has a combined following of over 12 million and can make...

By Holly O'Neill

The best new beauty launches spotted backstage at fashion week
BEAUTY, SHOPPING
40 of the best sun-bleached and desert-inspired summer nail shades

This season’s warmest shades are sun-bleached and desert-inspired bold statement tones and muted pastels, from inky midnight sky blue to...

By Holly O'Neill

The best new beauty launches spotted backstage at fashion week
FASHION, SHOPPING
10 IMAGE staffers on their all-time favourite jeans

It can be a lifelong hunt to find your perfect pair, but these IMAGE staffers think they might have tracked theirs down.

By Holly O'Neill

The best new beauty launches spotted backstage at fashion week
BEAUTY
The 2021 Met Gala standout beauty moments

After two years off, the 2021 Met Gala red carpet had high expectations for extravagant glamour and the pent-up passion...

By Holly O'Neill

The best new beauty launches spotted backstage at fashion week
FASHION, SHOPPING
All things seaside, from shells to starfish, are making a splash

Fashion's new wave? All things seaside are making a splash.

By Holly O'Neill

The best new beauty launches spotted backstage at fashion week
BEAUTY
7 helpful steps to making your foundation look its best

How to make foundation look better? The answer lies beneath the surface. More than any other category, when it comes...

By Melanie Morris

The best new beauty launches spotted backstage at fashion week
BEAUTY
Andie MacDowell: Why is my grey hair an issue and George Clooney’s isn’t?

Andie MacDowell debuted a new natural look at the premiere of ‘Annette’ earlier this month, but she thinks it’s time...

By Sarah Finnan