Social Pictures: The Jaeger-LeCoultre x Paul Sheeran event
Social Pictures: The Jaeger-LeCoultre x Paul Sheeran event

IMAGE

Kieran Clifford aka Fatbaby Bakes shares her life in food
Kieran Clifford aka Fatbaby Bakes shares her life in food

Sarah Gill

Meet the new dream treatment for face, eye and neck rejuvenation
Meet the new dream treatment for face, eye and neck rejuvenation

Lizzie Gore-Grimes

A retelling of the world’s greatest love story – what to watch this week
A retelling of the world’s greatest love story – what to watch this week

Edaein OConnell

Meet the sisters behind the hugely successful Nóinín in Kilkenny
Meet the sisters behind the hugely successful Nóinín in Kilkenny

Megan Burns

Social Pics: Boots No7 Future Renew™ launch at the Dylan Hotel
Social Pics: Boots No7 Future Renew™ launch at the Dylan Hotel

Edaein OConnell

This Dublin 12 home was extended to add light and flow, whilst still respecting its character
This Dublin 12 home was extended to add light and flow, whilst still respecting its...

Megan Burns

The most inspiring quotes from our IMAGE PwC Businesswoman of the Year 2025 winners
The most inspiring quotes from our IMAGE PwC Businesswoman of the Year 2025 winners

IMAGE

A look back at the Irish style at the Met Gala last year
A look back at the Irish style at the Met Gala last year

IMAGE

Real Weddings: Robert and Megan’s medieval castle wedding in Co. Kildare
Real Weddings: Robert and Megan’s medieval castle wedding in Co. Kildare

Sarah Finnan

Image / Beauty

MAC Find Next Face on Social Media with MAcnificent Me


By IMAGE
18th Nov 2014
MAC Find Next Face on Social Media with MAcnificent Me

In a genius move from the folk at MAC, the leading cosmetics brand have decided to look to the weird and wonderful world of social media for its next big campaign, rather than to the small pool of notable celebrities.

Think about it, you could be the next Miley Cyrus. *shudder*

MAC will take to the various social media platforms in search of six individual faces to front their ‘MACnificent Me’ campaign. In a bid to be considered, applicants will have to submit their ‘mantra’ in 140 characters or less to the MAC website. From there, all they’ve got to do is spam the bejesus out of their pals on Twitter, Instagram, Pinterest etc, repeating their mantra ’til they’ve piqued the interest of the powers that be at MAC. No doubt, lots of duck-face pouting selfies will ensue. However MAC warn that your popularity on social media won’t necessarily win you a place among the final six but??”it will definitely help you grab our attention – which is never a bad thing when it comes time to make our final decisions.”

The six winners will be photographed by a “prestigious fashion photographer” ahead of their autumn 2015 campaign.

Entries close on December 12th. Have you got your mantra ready?

@CarolineForan