25th Feb 2022
Negin Mirsalehi, a three-time winner of Revolve’s Influencer of the Year and on the Forbes 30 Under 30 list received thousands of inquiries about her shiny, voluminous curls on social media – she has 6 million plus followers – when she decided to launch sustainable haircare.
Coming from a six-generation beekeeping heritage, Negin grew up in her family’s Mirsalehi Bee Garden, working with ingredients from her father’s hives. Her mother, a hairdresser by trade, introduced her daughter to honey-infused formulas, and it was in her mother’s kitchen that she created her first homemade hair product that catapulted her from global influencer to beauty industry entrepreneur, the Internet-famous Honey Infused Hair Oil.
Gisou Honey Infused Hair Oil, €40
Since that first launch in 2015, the range has expanded to include everything from hair masks to perfume, all created with the finest, sustainably sourced ingredients from her family’s Mirsalehi Bee Garden, each product honey-infused improve the health of your hair and scalp for nourished, hydrated and shiny hair.
Having been a cult favourite with the Internet’s most ardent beauty fans since 2015, the honey-infused haircare range has finally landed Brown Thomas, in the all new Planet Beauty space in Dundrum.
“Launching Gisou exclusively with Brown Thomas is so exciting!” says founder Negin Mirsalehi. “To know that there is high demand for our products in Ireland is amazing. I’m so happy and thankful to finally share Gisou and our honey-infused haircare with new and existing community members.”
The range is available online and in-store, including the best-sellers The Honey Infused Hair Oil, Hair Mask and Hair Perfume, from Brown Thomas.
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