This homely thatched cottage is on the market for €250,000
This homely thatched cottage is on the market for €250,000

Sarah Finnan

This adorable West Cork cottage is on the market for €345,000
This adorable West Cork cottage is on the market for €345,000

Megan Burns

Meet the Dublin man meticulously restoring vintage typewriters
Meet the Dublin man meticulously restoring vintage typewriters

Lizzie Gore-Grimes

10 unique Irish stays for something a little different this summer
10 unique Irish stays for something a little different this summer

Sarah Gill

This incredible waterfront home in West Cork is on the market for €1.1 million
This incredible waterfront home in West Cork is on the market for €1.1 million

Sarah Finnan

This annual pass is the best way to keep the kids entertained all year round
This annual pass is the best way to keep the kids entertained all year round

IMAGE

Small bathroom ideas we’re nabbing from these Irish homes
Small bathroom ideas we’re nabbing from these Irish homes

Megan Burns

The Irish designers beloved by your favourite celebrities
The Irish designers beloved by your favourite celebrities

Sarah Finnan

This stylish Monaghan home with separate garden house is on the market for €495,000
This stylish Monaghan home with separate garden house is on the market for €495,000

Sarah Finnan

Ask the Doctor: ‘I think I may have bunions — how can I know for sure, and is it genetic?’
Ask the Doctor: ‘I think I may have bunions — how can I know for...

Sarah Gill

mature fashion
premium
STYLE

2021 has finally seen the rise of the mature fashion icon on a global scale


by Rose Mary Roche
07.10.21

From cover star Iris Apfel at 100 to the return of the supers to Fashion Week runways, it seems the couture industry is finally celebrating the incredible style and spending power of the mature woman. We chat to four very stylish women over 50 about their fashion inspiration

Ageism is one of the last “ism”s to go unchallenged and is widely tolerated, especially in relation to women. For decades, the fashion industry has ignored older women. They were the walking dead as far as brands, designers and magazines were concerned: silent, invisible and side-lined because ageing was seen as a disease. Middle-age was judged to be the end of a woman’s attractiveness so older women dressed to blend in or “disappear”. Now however,...

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