Stranger Things' star Millie Bobby Brown is launching her own beauty brand

'Stranger Things' star Millie Bobby Brown has joined a long list of celebrities who have created their own beauty brand. Here’s everything we know about the 15-year-old’s new business venture, Florence by Mills

Millie Bobby Brown, one of the leading stars in Netflix series Stranger Things, has announced she is launching her own beauty brand.

The UK teenager, who rose to worldwide stardom in 2016, has since gone on to appear in Madison Russell's new Godzilla movies; as well as modelling for brands such as Calvin Klein and Moncler.

Now, Millie Bobby Brown has set her sights on the beauty industry; launching her very own beauty brand at the age of 15. She joins a long list of celebrities – including Rihanna, Lady Gaga and Kylie Jenner – to do so.



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Florence by Mills

Announcing the news on Instagram, the young actress said, "So here it is, Florence by Mills. Literally the love of my life.

"I can't begin to explain the love I have for this and how hard but crazy excited I was to create it. Two years of creating a beauty and skincare brand, jeez... that's a long time to keep a secret but now I can finally share the news with you all.

"Thanks for all the love and support you guys give me every single day," she added.


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The brand is said to be PETA-certified, vegan and cruelty-free. In the new promo video, Millie Bobby Brown says, "Every young person deserves to have a good start with their skin.

"I wanted it to be vegan, clean and cruelty-free; that would be easy to get and fun to use; still youthful but playing that sophisticated teenager as well. What I want my beauty brand to represent is individuality and embrace who you are," she says. "All I know is I want you to feel yourself."

Florence by Mills will launch online in five days; with a countdown timer on the brand’s official website. It seems to include products such as foundation, lip balm and blush – but we'll have to wait until the end of the week to find out.

Photo: Millie Bobby Brown via Instagram

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