Watch: Serum Truth Video with Boots No7

Here at, we have long been fans of the anti-ageing Boots No7 Protect & Perfect Serum, so when we heard they were releasing a more advanced version of the tried, tested and much-lauded product we were keen to add it to our beauty regime - FAST!
Ellie, the editor of is quite the beauty junkie and was the first to get stuck in to trialling it. After a month of use, she could pretty much verify that her skin looked better - brighter, smoother, and less lined (particularly around her eyes).

The serum is powered by a cocktail of super powerful peptides (namely Matrixyl 3000 Plus), that works to restore more youthful looking skin. And these benefits increase over time - this is the first product that can legitimately make that claim too, after extensive clinical and consumer trials.

So what do people notice after use? Well! After two weeks, skin looks younger. After four weeks, deeper lines and wrinkles are visibly reduced. And what's more, 80% of women reported that this product offered the best ant-ageing results they had ever experienced!

We were dying to hear this for ourselves, so Ellie invited two fans of the products to come and chat with her about their skincare habits and their experience with the serum. She also had some interesting news to tell them from Boots themselves!


Watch the video to see their response...

The image newsletter