The Secrets Behind Gigi Hadid's Dramatic Lashes

If like us, you look to the stars (not in the sky but on Instagram) for your beauty inspiration, you'll no doubt be hanging on Gigi Hadid's every word right now. From appearing in her new beau's super hot music video to being flanked by Kendall, Kylie and Taylor Swift at every happening event, Gigi's got her finger on the pulse of what's hot and what's not. As Maybelline New York's current IT Girl, she shares her expert tips for achieving, long, luscious sexy lashes when time is not on your side.

To save you the bother of grappling with false lashes when you're in a rush, Maybelline's new The Falsies push Up Drama delivers over-the-top volume for gals who like their mascara on the extreme end of the spectrum. Mascara, how we like our bras. What's not to love?

When you're wearing a really dramatic lash look, do you feel like you carry yourself differently? Describe how it changes your attitude, confidence, etc.
I always have more confidence when I know my lashes look good.

Why are lashes such a key part of creating a sexy make-up look?
They make your eyes look bigger and brighter, which makes the rest of your make-up look stand out.


Do you remember the first time you ever wore mascara?
The first time I wore mascara was probably when I was little and playing in my mom's make-up drawer.


When you only have five minutes to do your make-up for an event, what is your go-to look?
I put on mascara and a bit of bronzer!

Got any tips for applying mascara or applying it on the go?
Make sure you cover the roots well and then follow through to the tip. In the back of a cab, it's best to do the roots at a red light and finish up the ends once the car starts moving again.

What do you love the most about the Falsies Push Up Drama brush?
I love that it lifts the lashes from the root. Mascara that lifts and creates volume is perfect for my eye shape.

What other make-up products would you wear with this mascara during the day? How would you rock it at night?
It can help boost any make-up look at any time.

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