Advanced Style: The Instagram Proving Sartorial Badassery is Ageless

If you ever needed proof that there is no age limit on fashionable instinct look no further than Advanced Style on Instagram. It’s often said that as you grow older you become more confident in your skin and these women are certainly not sartorially shy. They’re breaking ageist stereotypes and establishing new fashion ground – nothing is too garish, too short or too much.

Photographer Ari Seth Cohen roams the streets of New York photographing creative older folk who prove that “personal style advances with age”. His hugely successful blog and Instagram spawned an uplifting documentary and book last year on these style icons and their vivacious approach to ageing. It’s a must-see film and here we round up some of his best photographs to give you a taste for the liveliness and flair of his models.



We would wear this t-shirt in pure reverence and just hope that’s in still in style by the time we hit our seventies.


@saramaijewels and I are having a joint insta Q&A. Ask us anything over the next hour during our last moments together. A photo posted by Ari Seth Cohen (@advancedstyle) on

Rita Ora could only dream of looking this good in Adidas’s tropical print.


This 70-year-old knows how to do a New York summer A photo posted by Ari Seth Cohen (@advancedstyle) on

Expect to see those over-sized paperclip earrings in COS next season…


New #AdvancingStyle post featuring Carol and Richard up now A photo posted by Ari Seth Cohen (@advancedstyle) on

Those sneaky stripy socks…

@iconaccidental on the blog A photo posted by Ari Seth Cohen (@advancedstyle) on

Striking a pose Vita Gazinskaya would be proud of.


More photos from yesterday

A photo posted by Ari Seth Cohen (@advancedstyle) on

Suddenly we can’t wait to hit seventy to splash on the neon and put on the bottle-glasses á-la Iris Apfel…

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