I find bold statements on clothes off-putting – they’re a little too shouty for me. Yet slogan sweaters continue to appear on the catwalks and high street season after season. So I’ve started looking for a more subtle way to embrace the trend. Here are four of the best slogan tops for women who like to keep in step without shouting about it.
This is an expensive T-shirt by any standards, but I love the sentiment of the slogan, the discreet graphic and the simplicity of the overall piece. It’s one to watch in the sales.
Again, this sweater offers a neat graphic that doesn’t overwhelm. I love the contrast between the softness of the pink velvet and the urbanity of a slouchy sweatshirt.
This Maje jumper kind of subverts the whole idea of a slogan sweater because it doesn’t make a statement at all, but that’s why I like it. It nods to the trend with its prominent script, but there’s nothing political about it. Rue Saint-Andre des Arts is a location in Paris. I love the vibrant red hue too.
There are no more words required here, apart from a smiley face perhaps. I really like the slightly child-like, joined-up writing on this top. It’s the perfect piece for wearing when you’re feeling laid-back and want to look low-key, but not as if you’ve let yourself go.